Governance
Ried Floco serves as President & Director leading the board of directors’ oversight while providing guiding business principles and guidance of TechForce Robotics, Inc. With over 30 years in the hospitality industry, in all aspects of corporate and property management, which includes acquisitions, development, asset repositioning, dispositions, portfolio performance, project management and oversight of the various entities and Management Teams. His hands-on hospitality experience exceeds more than $3B in asset valuations with more than 200-hotel properties under brands such as Marriott, Hilton, Intercontinental, Wyndham, Choice, AmeriSuites and Starwood Hotels; in the limited-service, extended-stay, full-service and resort market segments. Mr. Floco is the founder of Pierpoint Management LLC, served as Chief Operating Officer of Narven Enterprises Inc., Director of Portfolio Management with CNL Hotels & Resorts, Regional Director of Sales & Marketing with Flagstone Hospitality/RFS Inc., District Manager with Prime Hospitality and held General Manager positions with Prime Hospitality, RFS Inc. and Expotel Hospitality. He holds a degree in Hospitality Management from Northern Arizona University.
Sonny is a strategist and a business driver for early-stage and growth-stage companies. He has demonstrable experience facilitating continuous business development by researching emerging market trends and recommending changes in offerings to satisfy customer needs. Sonny is an expert in applying exceptional communication and interpersonal skills to cultivate and maintain long-term partnerships and relationships with industry leaders.
Jimmy Chan is a seasoned entrepreneur and business executive with more than 25 years of experience founding, scaling, and advising companies across a wide range of industries. Throughout his career, he has played a key role in driving growth for micro-cap and small-cap businesses, including companies with market capitalizations of up to $2.5 billion. He is particularly known for guiding early-stage ventures through critical phases of development.
Chan specializes in working closely with management teams to strengthen operations, position companies for capital funding, and prepare them for IPOs and uplistings onto U.S. exchanges. Recognizing that early-stage companies often face unique challenges navigating the capital markets due to limited visibility and institutional support, he has built a reputation for providing the strategic insight and hands-on guidance needed to bridge that gap.
His entrepreneurial background spans multiple sectors, including healthcare, biotechnology, artificial intelligence, services, real estate, and lending. In recent years, he has continued to build on his track record of value creation across both public and private markets.
Chan’s ability to identify opportunities, accelerate growth, and create long-term shareholder value has positioned him as a trusted partner for companies seeking to scale and succeed in competitive markets.
Mr. Steigerwald is a seasoned public company executive with over three decades of entrepreneurial, operational, and capital markets experience. He has held leadership positions at multiple public and private companies. His core strengths lie in scaling early-stage ventures, executing growth-focused brand strategies, and structuring creative financing for public-company expansion. With a background that spans real estate, consumer products, telecommunications, and emerging technologies, Mr. Steigerwald brings a versatile, cross-sector perspective to each venture he leads. His work consistently focuses on aligning operations with shareholder value creation, optimizing brand positioning, and navigating complex public market dynamics.
Sonny is a strategist and a business driver for early-stage and growth-stage companies. He has demonstrable experience facilitating continuous business development by researching emerging market trends and recommending changes in offerings to satisfy customer needs. Sonny is an expert in applying exceptional communication and interpersonal skills to cultivate and maintain long-term partnerships and relationships with industry leaders.
Mr. Steigerwald is a seasoned public company executive with over three decades of entrepreneurial, operational, and capital markets experience. He has held leadership positions at multiple public and private companies. His core strengths lie in scaling early-stage ventures, executing growth-focused brand strategies, and structuring creative financing for public-company expansion. With a background that spans real estate, consumer products, telecommunications, and emerging technologies, Mr. Steigerwald brings a versatile, cross-sector perspective to each venture he leads. His work consistently focuses on aligning operations with shareholder value creation, optimizing brand positioning, and navigating complex public market dynamics.
Ried Floco serves as President & Director leading the board of directors’ oversight while providing guiding business principles and guidance of TechForce Robotics, Inc. With over 30 years in the hospitality industry, in all aspects of corporate and property management, which includes acquisitions, development, asset repositioning, dispositions, portfolio performance, project management and oversight of the various entities and Management Teams. His hands-on hospitality experience exceeds more than $3B in asset valuations with more than 200-hotel properties under brands such as Marriott, Hilton, Intercontinental, Wyndham, Choice, AmeriSuites and Starwood Hotels; in the limited-service, extended-stay, full-service and resort market segments. Mr. Floco is the founder of Pierpoint Management LLC, served as Chief Operating Officer of Narven Enterprises Inc., Director of Portfolio Management with CNL Hotels & Resorts, Regional Director of Sales & Marketing with Flagstone Hospitality/RFS Inc., District Manager with Prime Hospitality and held General Manager positions with Prime Hospitality, RFS Inc. and Expotel Hospitality. He holds a degree in Hospitality Management from Northern Arizona University.
Jimmy Chan is a seasoned entrepreneur and business executive with more than 25 years of experience founding, scaling, and advising companies across a wide range of industries. Throughout his career, he has played a key role in driving growth for micro-cap and small-cap businesses, including companies with market capitalizations of up to $2.5 billion. He is particularly known for guiding early-stage ventures through critical phases of development.
Chan specializes in working closely with management teams to strengthen operations, position companies for capital funding, and prepare them for IPOs and uplistings onto U.S. exchanges. Recognizing that early-stage companies often face unique challenges navigating the capital markets due to limited visibility and institutional support, he has built a reputation for providing the strategic insight and hands-on guidance needed to bridge that gap.
His entrepreneurial background spans multiple sectors, including healthcare, biotechnology, artificial intelligence, services, real estate, and lending. In recent years, he has continued to build on his track record of value creation across both public and private markets.
Chan’s ability to identify opportunities, accelerate growth, and create long-term shareholder value has positioned him as a trusted partner for companies seeking to scale and succeed in competitive markets.
Brian Lugo has spent the last 14 years serving the Morongo Band of Mission Indians as a Tribal Council Member. In this role, he acted as a liaison to several committees and served as the Chairman of the Morongo Rodeo Committee. His leadership experience extends to serving on various federal government boards as a representative of the Tribal Council. Brian brings extensive technical expertise to the table as a former licensed general engineer with a deep background in construction and real estate. Additionally, he possesses significant knowledge in the agricultural industry, specifically regarding bovine, equine, and farming operations.
Kerry Dunne is a marketing and business development professional for business, entertainment and signature event enterprises. He has served as president and CEO of sports franchises, national league consultant and has led a variety of sports marketing and entertainment companies, participating in nearly every facet of the sports and entertainment industry, including sports franchise ownership, corporate sponsorship development, advertising, magazine publishing, national television and radio broadcast sales, and program production.
Kerry’s expertise includes multi-city event development, content creation, media partnerships, sponsor & sales strategies, special event production and tour campaigns. Kerry is a frequent speaker and consultant in the sports and entertainment industries with topics on leadership, new marketing strategies, venue strategies, sponsor partnerships, festival development and sports marketing concepts.
I was born in a small town in Eastern Texas, to a family with deep roots in the area. (Southern values and hospitality are still a very important part of how I live my life and raise my family) we moved to Las Vegas when I was just 10 years old, and have mostly lived here my whole life. I joined the Army 2 weeks after high school where I proudly served as an Airborne Ranger until I was Wounded in combat for the 2nd time and retired in 1993. I’ve been in sales in one form or another for the bulk of my professional live since then. Including time on a team that travelled the country consulting car dealerships, where I trained owners and sales managers how to effectively use their sales force to dramatically increase their revenue and closing percentages. I look forward to using my ties to the Las Vegas community, and unique skill set to help Techforce Robotics become a leader in its industry!!
Steve is currently the Chief Commercial Officer at FEVO, an ecommerce platform in the sports and entertainment industry. An integral part of the FEVO team, he manages all aspects of the client-facing business, including business development, account management, distribution, and partnerships. Steve has held key executive roles during his 25-year tenure in the ticketing industry, including CRO at Paciolan and SVP at Tickets.com/ MLB. Over time, Steve has developed strong relationships at all the major sports leagues/ conferences, as well as venue management companies and entertainment properties.
CarryOut Supplies is a wholesale supplier of disposable foodservice packaging, offering cups, lids, containers, utensils, and custom branded packaging.
RoboOp365 is a kitchen automation company that provides smart cooking robots for high-volume food prep, helping operators improve consistency, speed, and labor efficiency.
Holiday Inn Victorville is a hotel in California offering comfortable stays, modern amenities, and convenient access to local attractions and business destinations.
Hilton Garden Inn Palm Springs/Rancho Mirage is a California hotel offering comfortable accommodations, convenient amenities, and easy access to shopping, dining, and local attractions.
